The AI setting nobody tells you to change


The Weekly Spark

Hi Sparklers!

You read a headline about AI this week and thought, right, that's it, I'm out. An hour later you opened ChatGPT to sort your emails.

Me too. It's been a bit of a week for AI news. I want to use it, but I'm also scared of it. Which one is it?

Most of us are doing both. That's allowed.

Over to the news.

THIS WEEK Switch ON to AI News
The Claude app open on a phone with a padlock resting on the screen

Somebody's Watching Me

Hundreds of contractors are paid to read real ChatGPT conversations and score the answers. Anthropic has people review chats too. Nvidia, Palantir and Booz Allen have told staff to keep sensitive work out of Claude, which keeps a copy for 30 days.

My take: Three of the biggest names in tech and defence consulting spent this week arguing about how long an AI company is allowed to keep a copy of your work. They had lawyers to do the arguing for them. The rest of us get a settings page, and most people have never opened it. Nobody here is being sneaky. It is all written in the terms. The difference is that the giants actually read them.

SWITCH THIS ONE NOW

In ChatGPT: Settings, then Data Controls, then a switch called “Improve the model for everyone”. In Claude: Settings, then Privacy, and under Preferences a switch called “Help improve our AI models”. On personal plans these are usually on, which means your chats can be kept and used to train the thing for up to five years. Switch it off and they only keep your chats for 30 days. Two minutes, and you'll know where you stand.

Claude’s Help improve our AI models setting, switched off

Mine, switched off.

Read the full story →

Jensen Huang on stage at the All-In Summit, holding a phone to his ear

Hangin' On The Telephone

Anthropic's Dario Amodei published an essay asking the industry to slow down. Then Trump rang Jensen Huang. In the same week OpenAI published six times its own models misbehaved, and promised to own up faster next time.

My take: A president rang a chief executive who was standing on a stage, got put on speakerphone in front of a room of tech investors, and announced that the robots are not coming and the whole thing is a hoax. That is how the biggest safety question of the decade got handled on Monday. Imagine that WhatsApp group.

Read the full story →

WEF Global Gender Gap Index 2026: Iceland first, the UK fifth at 0.842

Sisters Are Doin' It For Themselves

The World Economic Forum published its Global Gender Gap Report 2026, launched in London this week.

My take: Britain is fifth in the world for gender equality, and women are fewer than one in five of the people actually building AI. Both of those are true at the same time, which tells you the problem is not the country. It is the room. The report asks for more training for women, which is fine, except it points at us again rather than at the people doing the hiring. My money is on something smaller and faster. A handful of women inside a business who genuinely know how to work with these tools will change that business quicker than any training budget.

Read the full story →

Bill Gates in front of farmland, with farmers and the Google logo

Singin' in the Rain

The Gates Foundation is backing AI tools for small farmers, built with Google, taking the reach from 50 million farmers to 200 million across sub-Saharan Africa and South Asia.

My take: While everyone else spent the week arguing about whether robots are coming for us, a hundred million dollars quietly went into getting weather forecasts to farmers working less than two hectares of land. Those farmers grow about a third of the world's food, and most of them do it without any of the data a big commercial farm takes for granted. This is the version of AI that nobody makes a documentary about. It is also the version most likely to do some actual good this decade.

Same week, a small joke on farming. OpenAI let its newest model loose in Minecraft, the building game, for 141 hours. It got further than any AI has managed, then a creeper, a walking green bomb, blew up everything it owned. It gave up and farmed potatoes for hours instead. Wouldn't want to think about what the token usage was on that one.

Read the full story →

A doctor at a laptop with medical records fanned out across the screen

The Whole of the Moon

A reader of The Rundown, Lisa Fisher, wrote last week that she gave ChatGPT her medical history. She lives with several long-term conditions, and is treated by six different doctors.

My take: She had six doctors, and every one of them only ever saw their own part of it. So she did the thing none of them could do. She handed over her whole history and had six years of results read as one, which had simply never happened before. That is when, she says, her platelet count turned up, low the whole way through. She was the patient, and she was the only person in the whole arrangement who could see the lot. It now helps her work out which question goes to which doctor. She never asked it to diagnose her. She asked it to put her own information together. That is the job most of us actually need doing, and it is a far better place to start than anything clever.

SPARK SWITCHED ON Claude is now one app

Until this week Claude made you pick a door. There was the chat box, for asking things. Then a separate place called Cowork, for doing things, where it got its hands on your actual files. Plenty of people never found the second door.

Now there is one door. You type into the same box you always did, and Claude works out whether you want an answer or a job done. Two new things came with it. Claude Docs writes the document and lets you edit it there. Claude Slides builds the slides. Both come out as Word, PowerPoint, Google Docs or PDF, so nothing gets stuck inside.

What that looks like on a normal working day: paste in your messy notes from a client call, ask for the follow-up email and the slides to go with it, and all of it lands in the same conversation. Nothing to export, no second app to open.

It's on Pro and Max first, with free accounts to follow. I run my whole crew in there, so this one matters to me. If you've been opening three tabs to do one job, open one.

Read the full story →

THE REAL TAKEAWAY

Still every job. Still us.

The week looked like a fight between the people who want to speed up and the people who want to slow down. Neither of them is doing your job on Tuesday morning. You are.

Open a tab and you get a slightly faster version of yourself. Still every job. Still us. Hand over one whole job and by Friday it is running while you are somewhere else.

SEPTEMBER Come and find me

Don't miss this one

The Switched ON Session: Build and Bites

Wednesday 23 September · Rotunda Bar and Restaurant, King's Cross

Same instructions, typed again. Your voice, explained again. A brilliant new model launches, and moving over means starting from scratch. That’s not a system. That’s dependency.

Your first agent, briefed and running, before pudding. If you can make a folder, you’re qualified.

Book your place
Technology for Marketing, Top 30 Marketing Influencers 2026

The Top 30 Awards

Thu 24 Sept, 2pm · Excel London

I’m announcing the Top 30 Marketing Influencers 2026, and handing over the crown while I’m at it. Free to attend if you work in-house. The Top 30

  Rosie Nixon and Nishma, AllBright’s Live Well Festival

AllBright’s Live Well Festival

Fri 25 Sept · Old Sessions House

I’m hosting a session alongside the amazing Rosie Nixon: “Visible, Vocal & Connected”, on confidence and speaking up for yourself. Tickets on the festival site

Free online sessions are coming too. Nothing to click yet.

HOW WAS THIS WEEK'S SPARK?

Loved it Good Not for me

with love and sparkle,
Nish x

Nishma Patel-Robb

P.S. Somewhere out there, a very expensive AI is still farming potatoes. We've all had that week.

WRITTEN BY MOUTH

Wispr Flow

My words in this newsletter started out loud, and Wispr Flow did the typing. My keyboard has never had it so easy.

Get 3 months free: wisprflow.ai/nishma. Full disclosure: I'm an investor and ambassador, and that's my link.

LinkedIn · Instagram · Substack · YouTube

Switched ON

Switched ON

I'm Nishma Patel-Robb, founder of Switched ON. AI enthusiast, ex-Google, brand strategist. I say out loud what others won't, test the shiny things so you don't have to, and throw glitter on the useful bits. The whole thing lives on Substack now, come and join us there 👇 Nobody gets left behind. 🪩

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